Spend optimization for a leading UK media company
Objective was to identify & capture savings opportunities after prior internal efforts had failed, and this across key spend categories such as SaaS, advertising services and commercial research costs
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Context
- Client is active in radio, podcasts and outdoor advertising, with rapid growth achieved through acquisitions and annual revenues now exceeding £1bn
- Key challenge was buy-in from business stakeholders as they were reluctant to engage & participate in the transformation initiated by the CFO
- Objective was to identify & capture savings opportunities after prior internal efforts had failed, and this across key spend categories such as SaaS, advertising services and commercial research costs
Our approach
Diagnostic & pilots
Conducted a comprehensive spend diagnostic to identify & quantify savings potential across a variety of spend categories followed by pilot negotiations to translate paper potential into realized impact without disrupting the ongoing business
Alignment
Onboarded stakeholders by focusing on transparency, co-creation & business-first approach
Impact
Set a short timeline to demonstrate impact quickly, delivering pilot results with visibility up to CEO & Board level
The impact of our
expert involvement.
£8m
Identified up £8m of annual savings potential across a range of technology & service categories
15%
Conducted pilot, realizing 15% or ca. £150k annual savings while also preventing supplier price increases of up to 20%
Company rollout
Gained approval of CEO and executive team to initiate a company-wide rollout, currently in progress
Benefit
15%
Overall
savings captured
